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Google I/O, JOMO, FOMO and the Dopamine Cycle

3 min read

Google I/O, JOMO, FOMO and the Dopamine Cycle

The Virtual Smartphone

3 min read

The Virtual Smartphone

A Room of One’s Own

3 min read

A Room of One’s Own

Lost in Space

4 min read

Lost in Space

What We're Reading @WalkMe - August Edition

3 min read

What We're Reading @WalkMe - August Edition

May Wrap Up: Enterprise Companies, AI & Machine Learning

3 min read

May Wrap Up: Enterprise Companies, AI & Machine Learning

Our Favorite Reads from February

4 min read

Our Favorite Reads from February

Advertising in 2016: Big Data Puts Your Gut Feeling to the Test

3 min read

Advertising in 2016: Big Data Puts Your Gut Feeling to the Test

How To Nail Enterprise Resource Planning Training Programs That Appeal To Millennials And Boomers

2 min read

How To Nail Enterprise Resource Planning Training Programs That Appeal To Millennials And Boomers

How Nonbanks are Disrupting the Digital Banking Sector

4 min read

How Nonbanks are Disrupting the Digital Banking Sector

Social media, 50's style

0 min read

Social media, 50's style

The Outsourcing of the Self

2 min read

The Outsourcing of the Self

What happens when you do ML with not enough data

0 min read

What happens when you do ML with not enough data

Startups

As one of the first employees at trailblazing startups like WalkMe (IPO-NASDAQ), Pecan.AI, and Hour-One AI, I didn't just join their ranks – I catalyzed their growth.

By crafting innovative marketing and inbound sales strategies, I helped these companies achieve significant milestones, building and leading teams that executed efficiently and effectively.

Advertising and Public Opinion

My journey began honing my skills at world-renowned advertising and public opinion corporations like BBDO, Porter Novelli, and Ruder Finn, where I learned from legendary marketers and communicators.

I worked with tech giants such as Microsoft, Qualcomm, HP, Applied Materials, and Intel, tackling marketing and public opinion challenges across industries from semiconductors to healthcare and lifestyle brands like Philips. I've even made my mark in the non-profit sector, collaborating with the United Nations, the Sakhnin Football Club, and Budo for Peace.

Magic

There's no magic in startup marketing success. It's hard, clever work, and I do it.

Throughout my work at the intersection of software, marketing, and public opinion, I make it a point not merely to follow trendy marketing strategies and solutions – I work tirelessly to invent them, leaving a lasting impact on the startups I help grow.

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